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LINKEDIN: ADVANCED

Social media has created many exciting opportunities as well as new challenges for recruiters.

Most recruiters are fully aware of the potential of LinkedIn, using it as a main social media channel to attract, develop and retain both clients and candidates. It is critical therefore that they understand how to fully utilise its potential ensuring that they stay ahead of competitors and provide even greater value to clients.

 

BOOK NOW!

- June 20th (London)
- 19th September (London)
- 3rd October (Leeds)
- 12th December (London)


Duration: One day

Time Scale: 9.00 - 5.30

Cost (Excluding VAT): £397 (Members), £567 (Non-members)

Aims & Objectives:

By the end of the course the individual will be able to:

  • Understand how to use LinkedIn to manage your online connections
  • Develop tools to monitor your network and gather market intelligence
  • Effectively use RSS feeds and other tools to stay ahead of the game regarding market intelligence
  • Search for hidden profiles


Course Content:

In this challenging and interactive session we will guide you through the following:

  • Managing your connections
  • Tools to monitor your network for market intelligence
  • Managing your own group
  • Polls
  • Answers & RSS feeds
  • Events
  • Other applications
  • Searching for hidden profiles
  • Status updating
  • Other visibility techniques


Target Audience details:

  • Recruitment Consultants, Managers and business owners who wish to understand more about social and digital media as a business tool.
  • The course is also suitable for individuals who need their business to embrace social and digital media.


The Trainer:

  • Delivered by Mark Williams, renowed LinkedIn expert and Trainer.
  • Mark is the only trainer in the UK to have been certified by LinkedIn
  • Mark’s passion is training people to use LinkedIn effectively, both as a business and relationship building tool; he says “LinkedIn offers companies so much more than they think, from marketing their business to building great connections to help in future job searches”.


How learning and understanding will be monitored and assessed during course delivery:

  • Extensive trainer input will be provided to enhance learning application
  • Practical exercises and discussion groups will be used to improve learning.


Encouraging learning application:

  • This one day course will be a tangible and engaging introduction to social media in recruitment.
  • Delegates will leave having identified an initial social and digital media strategy that fits their existing business.
  • Completion of Personal Development Plan (PDP) and personal action plan with line manager post course.

Attached documents